2022 517 Magazine Publisher’s Award

After spending years operating Lansing Urgent Care to great success, Dr. Terry Matthews and Catherine Matthews decided to reach even further — instead of only helping patients feel better, why not help them look their best, too?
The result in 2020 was Skin Boss Med Spa in Haslett.
The objective at Skin Boss is for the patient experience to be relaxing, informative, beneficial and, most importantly, satisfying. The skilled and experienced staff provides top-of-the-line services with the best systems and equipment available. Consultants assess the patient’s skin, discuss their desired outcome and recommend a customized treatment.
Skin Boss Med Spa offers a broad portfolio of skin-related treatments and pampering for all skin types. Services include cosmetic injectables, laser treatments, body treatments, medical-grade customized facials, permanent makeup and a variety of medical-grade skin care lines for all skin types.
Skin Boss was awarded the 517 Magazine Publisher’s Award in the 2022 Greater Lansing Entrepreneurial Awards.
“For Terry and I, (the award) means that all of the risks we took, the decisions we made, the people we brought together is working,” said Catherine Matthews. “We just wanted to create a med spa that focused on the clinical side of skin care staffed by the best in the business. We bet on the idea that if we took our business experience and coupled it with industry professionals, we could change lives. So, this award represents that reality.”
In 2020, Skin Boss was named a finalist in the Detroit Free Press “Best of the Best,” voted best cosmetic and plastic surgery in the Towne Courier Community Paper in 2021, earned best facial in the southwest region for the MLive Readers’ Choice Awards 2021 and received the 2021 Top of the Town Award for best laser hair removal in City Pulse.
In addition, Skin Boss Med Spa was named an Allergan Platinum Plus Provider. Allergan awards the status to the top 7% of injection providers in the nation, based on a provider’s compliance with training, education and volume of cosmetic injectable treatments performed.
Yet it didn’t exactly come without a few obstacles.
Initially planned to open in April 2020, the focus on the urgent care business was necessary for the community. Staff the Matthewses hired in anticipation of an April opening date didn’t deter the couple. They paid salaries of each staff member for seven months prior to opening — something employees of the Matthewses have come to greatly respect and value. The couple always put their staff first, and any commitment made is their top priority.
As a new brand and company, the plans for future growth beyond divisional expansion in the Haslett location are not yet defined. There are patients clamoring for Skin Boss to expand into new markets, and there is potential for franchising opportunities. All growth options are up for consideration.
“For us and our staff, we feel the future is full of growth and progress,” Catherine Matthews said. “We will continually invest in our team, new technologies and providing the best experience for our patients. We want to be recognized as the gold standard in med spa services and help the industry achieve that across the state as well as nationally.”