Giving back to the community is good business for any business. It’s a simple way to support the people and organizations that are supporting you.
Yet that support doesn’t necessarily have to be financial contributions to philanthropic endeavors – and it doesn’t necessarily have to come from a company’s leadership.
A 2018 report released by the global human resource consulting firm Robert Half International found that 61% of American workers believe that taking part in philanthropic activities outside of the office enhances their wellness and improves their work-life balance, which allowed them to be more effective at their jobs.
“Managers may find that encouraging their employees to volunteer is a beneficial recruitment and retention tool,” Paul McDonald, senior executive director at Robert Half, said in the report. “Many professionals value the chance to give back to causes that are important to them and their community.”
While many large businesses and corporations have placed significant resources toward creating extensive community engagement programs in which employees can participate, encouraging volunteerism from a workforce can be done with relative ease for the company of any size.
In a blog post on the website for Points of Light, an international nonprofit organization dedicated to solving social problems through volunteerism, Sarah Landrum outlined five steps companies can take to incentivize workers to give back.
Although the holiday season is quickly approaching, the Robert Half report advised that making a positive impact in the community shouldn’t be regulated to a single time of the year.
“There are a wide range of service opportunities available to your firm and your employees throughout the year – from park cleanups to after-school programs to athletic events for a good cause,” the report states. “Giving back is good, so you and your employees should strive to do so all you can, as often as you can. Your community will thank you. And as our research shows, your workers will be grateful too.”