517 Magazine Days of Giveaways

Women Take a Larger Role in Family Finance

  A development few have noticed. The recession that started in 2007 quietly brought an economic shift to millions of American families—the woman of the house became the primary…

In June 2010, Labor Department data showed that nearly 22 percent of American men aged 25 to 65 were unemployed. This male population also undoubtedly makes up a big chunk of the “underemployed,” which includes part-time workers and those who have given up looking for jobs. As of June, 16.6 percent of Americans were underemployed. 1

In mid-2010, we have a situation where perhaps about 25 percent of men aged 25 to 65 cannot find full-time work. (That figure might be higher.) It’s also worth noting that layoffs have plagued construction and manufacturing—two sectors of the economy with mostly male employees.

The effects? Women are presently breadwinners in millions of families. When a new breadwinner emerges in a family, there often are some shifts in the family’s financial life—and financial priorities and objectives can be altered.

An article on Financial Advisor magazine’s website noted that some financial consultants are seeing a “significant uptick” in the number of women asking them for advice. 2 When a secondary earner in a family becomes the prime earner, that person usually develops more awareness of the family’s financial state and may seek financial advice in a way that the previous breadwinner has not.

In 2010, are women more realistic about retirement? The 2010 Retirement Confidence Survey from the respected Employee Benefit Research Institute (ebri.org) indicates that women are much more realistic (and pragmatic) about their financial readiness for retirement than men. In the 2010 survey, 19 percent of men said they felt that they would have enough money to live comfortably throughout their retirement years, while only 12 percent of women taking the survey said so. While 33 percent of men felt they would have enough money to cover basic retirement expenses, only 25 percent of women did. 3

If you ask many financial consultants, they will tell you that they find women more open to financial education, with fewer entrenched beliefs and presumptions. Women are often quick to realize how much they don’t know, how much they can learn, and how much needs to be done. Only 22 percent of the workers in the 2010 EBRI Retirement Confidence Survey said they had savings or investments of more than $100,000, so coming to the realization that you need to do more for retirement is a very good thing. 4

Some men have a very subjective take on the financial world and their financial status and potential, whereas women tend to be in search of a candid, objective assessment of what needs to be done and what options are available.

With the economy affecting retirement accounts, retirement dreams and employment, it isn’t surprising that high-earning women are taking the lead for millions of families—and taking and interpreting all the financial advice they can get.

This material was prepared by Peter Montoya Inc., and does not necessarily represent the views of the presenting representative or the representative’s broker/dealer. This information should not be construed as investment advice. Neither the named representative nor broker/dealer gives tax or legal advice. All information is believed to be from reliable sources; however, we make no representation as to its completeness or accuracy. The publisher is not engaged in rendering legal, accounting or other professional services. If other expert assistance is needed, the reader is advised to engage the services of a competent professional. Please consult your financial adviser for further information.

1 – marketwatch.com/story/the-three-biggest-lies-about-the-us-economy-2010-06-29 [6/29/10]

2 –fa-mag.com/fa-news/5688-recession-turns-women-into-breadwinners.html [6/17/10] 

3 – ebri.org/pdf/surveys/rcs/2010/FS-05_RCS-10_Gender.pdf  [3/10]

4 –ebri.org/pdf/surveys/rcs/2010/FS-03_RCS-10_Prep.pdf  [3/10]

Thomas W. Small, CFP® is a representative with Cambridge Investment Research, Inc. and may be reached at tom@MichiganMoneyManagement.com. He recently opened a new office in Okemos after 12 years working for another local firm and has 25 years’ experience in the retirement and investment planning industry. Small will continue to provide retirement planning workshops to clients and the general public and welcomes all requests for speaking engagements. Find out more at www.MichiganMoneyManagement.com.



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