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Weeklong Program Aims to Support Downtown Small Businesses

Downtown Lansing Inc. has created a weeklong event to lift businesses that could use support in the city’s downtown district.

Downtown Lansing Inc. is spearheading a weeklong event to lift local businesses in the 517. The Fresh Taste of Downtown Lift Up Local Week from July 13-18 lets the public choose how to support the downtown business community in whatever way is most comfortable.

Be it in person, on a computer, through curbside pickup or at a social distance, residents are encouraged to support downtown Lansing businesses as they continue to attempt to survive the loss of foot traffic and revenue during the novel coronavirus pandemic.

“This week is all about inviting the public to experience a fresh taste of downtown in a way that they feel safe and comfortable,” said Cathleen Edgerly, executive director for Downtown Lansing Inc.

“Whether you patronize businesses in person, order online, order curbside or delivery — by participating in the week and purchasing a Downtown Digital Passport, you’re giving a local small business hope and gaining access to a week of specials, supporting local artists, gaining access to free outdoor yoga classes, sampling new products from downtown distilleries and more.”

According to Edgerly, the Downtown Digital Passport gives access to a week of specials as well as the socially distanced Saturday Sipping Circuit. Passport are $10 and support downtown’s road to recovery. Funds raised will be used toward outdoor seating additions, alleyway enhancements and small-business funding sources. The passport, produced by Moonsail North, is available at liftuplocalpassport.eventbrite.com.

Supporters can head downtown for pop-up experiences and vendors during weekday lunch hours, or Saturday, July 18, from 11 a.m. to 3 p.m.

Downtown Lansing Inc. is also screening “Do the Right Thing” during a drive-in movie experience July 18 in the parking lot at the northeast corner of South Capitol Avenue and West Washtenaw Street. The 40 available tickets must be purchased in advance. Tickets are $10 per vehicle and can be purchased at dotherightthingdrivein.eventbrite.com. Downtown Lansing Inc. is being supported in the event by Lansing Public Media Center.

In addition, local artists, residents and volunteers will be piloting a project to transform a public alley into a more accessible and comfortable space. Painting takes place Wednesday, July 15, weather permitting. The public can watch the muralist in action as well as take in the project from 6-9 p.m. July 18.

Event attendees are asked to keep social distancing in mind and wear a mask for all events as they support downtown Lansing businesses through the efforts.

“The road to recovery will be rough, and our local businesses and neighborhoods have a long road ahead,” said Edgerly. “Downtown Lansing Inc. is committed to lifting up local businesses, getting creative with how our community spaces and right of ways can be reimagined and made accessible to all, as well as finding creative solutions for adding pop-ups and other solutions to vacant spaces. We hope you will join us in showing some love to downtown Lansing, and the businesses, artists, residents and all that call it home.”

For more information on the Fresh Taste of Downtown Lift Up Local Week, visit downtownlansing.org.

 

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