During his college days in East Lansing, it was the baseball diamond that made Chris McCuiston famous. But now his professional business career in metro Detroit is the big winner.
The 2002 graduate, who with wife Jenny founded Goldfish Swim School in suburban Birmingham, was recently named to Crain’s “40 Under 40” list for 2018. It is in recognition of the example the former Michigan State University baseball star is setting in using business to better the Motor City.
The swim school has more than 80 franchises and roughly 1,800 staff members and teaches more than 90,000 students each week.
“We are dealing with humans – of different ages, genders and experiences – but consistency in our service is key,” McCuiston told Crain’s. “Learning to swim is a serious business … we are saving lives.”